The Dog Book

When the insurance company If wanted to reach out to dog lovers, and inform them of their offering, we created a Facebook app in the form of a simple photo diary for your dog. The point is to be the natural first place you want to publish cute photos of your four legged friend, and then automatically share it to Facebook.

I took my time and tried to recreate a somewhat realistic book graphic in the three different themes. A fun project where finding just enough warmth in a leather book cover was a challenge.

Date:

Early 2012

Client:

If Insurance

Role:

Design and interaction